I've bought Sun Tzu's "The Art of War" through the influence of watching the movie "Wall-Street" that use the book throughout the movie's dialogue. After reading the book I came across other books that was written of it that were specific areas in business like sales, marketing, and management. I really enjoy reading these books, because I found the things I learned in it practical in what I was doing as a fitness consultant. My favorite of "The Art of War" series is "Sun Tzu For Execution", because it states the importance of being an executor for the plans that's created for success. Seeing the title for this book struck me with lightning, and I bought it to immediately read this book. That was three years ago, but I still read sections of this book from time to time. People in the business world claim that "The Art of War" is the Bible of the business world, because Sun Tzu's strategy for warfare transcends into the world of business. Business and war both create a competitive world. Winners in this world win, because of their execution.
"Sun Tzu For Execution" is really two books that are sold as one, and author Steven W. Michaelson puts "The Art of War" as the first section. This great for people that have not read it yet, because they can see why business people uses Sun Tzu's war strategies for business success. Also I think it is included, so it gives readers an appreciation of Sun Tzu's ideas.
Reading "The Art of War" give readers the understanding on how it is important to be a student of strategy, and this is not applicable just in the business world. It is also applicable in life, and people not in business should read it. I believe that in life all people are sells people, because part of relationship connecting is persuasion. The anchor of persuasion are our ideas, and some people do not persuade others efficiently like others. That is why reading "The Art of War" is something I would recommend to anyone, because it could help them be better persuaders.
No comments:
Post a Comment